Personal Development is a multi-billion-dollar industry

September 22, 2007 | By rogerloh In Personal Development | Comments(2)

Personal development - also commonly called self-improvement - is a booming industry!

According to study, it is a 64 billion dollar industry worldwide. In the US alone, an estimated 9.6 billion dollars is invested in personal development in 2005 in the form of:

  • books
  • motivational speakers
  • personal coaching
  • weight loss programs
  • audio tapes
  • stress management programs

It is also projected that this industry will grow at the rate of 11.4 percent yearly and reach 13.9 billion dollars in 2010.

People are now turning to gurus for help in various areas as above. For example, Robert Kiyosaki’s ‘Rich Dad, Poor Dad’ had been on the New York Times bestseller list for several years in a row and sold 20 million copies!

Likewise, Stephen R. Covey’s ‘The 7 Habits of Highly Effective People’ sold more than 15 million copies in 38 languages around the world!